Meet Joe, the founder of ETERNALIGHT Inc.
My name is Joe Jones - I am the founder of Eternalight Inc., a local family business based out of LaSalle, Ontario, Canada, and I personally oversee every permanent lighting install that we do. My dad (also Joe) and I started installing permanent holiday lights long before it was trendy. In fact, when I started researching this product, it was largely unknown and was brand new to the Southern Ontario region. We are proud to be by far the longest tenured and most experienced permanent lighting company in our region.
From the beginning, I had one simple focus:
if these lights are going to be permanent,
the installation has to be done properly.
because here's the thing...
Your lights are OFF more often than they are on.
Sure, lighting looks great at night - but a quality installation is defined by how the lights look during the day. That means treating every install like a custom project - not just attaching lights to a house. It means planning the roofline, customizing the track profile, concealing all wire from view, and making sure every inch looks clean and intentional.
Permanent holiday lighting shouldn't look like something that was added after the fact. It should look like it belongs.
Why is this important?
There are a lot of companies offering permanent lighting right now, but not all systems - or installations - are the same. At Eternalight, we focus on component-rich low-profile systems that feature high-quality LED performance, a clean and professional installation, and long term reliability with award-winning customer support.
And on a personal note, I take a lot of pride in the work that we do.
Every home is different, and every installation is something I stand behind personally. If you're considering permanent lighting, book a call with me. I'm always happy to walk you through how it works and what to look for - even if you're just starting your research.
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At the end of the day, this isn't just about lighting.
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It's about doing the job properly - and making sure it looks right both at night and during the day for years to come.
